Let's fix your
weak positioning.
Score your value proposition in 60 seconds using battle-tested frameworks inspired by Kellogg, Stanford, and Harvard Business School, then get your full 10-asset PMM kit generated and emailed instantly.
Free VP scorer · Full PMM kit for $39 · No subscription
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Do you have a positioning problem?
Check all that apply.
Be honest , this is exactly what PMM Blender was built to fix.
Check the boxes that apply to you.
Our solution
Score free. Ship for $39.
Fill in the form. The Blender scoring model evaluates your VP across 5 dimensions and generates your complete PMM kit, instantly.
Describe your product
Product name, target customer, problem, alternative, why it fails, proof and tone.
Get your free VP score
Blender scoring runs live. See your 0-100 score, dimension breakdown, and improvement suggestions.
Unlock your full PMM kit, $39
All 10 assets generated and emailed: headline, Blender VP, battlecard, USPs, features, CTA.
Test your value proposition
right now.
No signup. No credit card. Fill in 6 fields and get your Blender VP score instantly.
The Blender Formula
[product] by [company] delivers value through [your value proposition].
Your results will be sent to this email address.
What PMMs say
Results that speak.
"I used to spend 3 days building a messaging framework. PMM Blender gave me a scored, structured kit in under 5 minutes. The battlecard alone saved our sales team hours."
Sarah C.
PMM, B2B SaaS startup
"The Blender scoring was eye-opening. I thought our VP was strong until it flagged symbolic value as the weak spot. We fixed it and homepage CTR jumped 38%."
Marco R.
Founder, Fintech platform
"For this price this is absurdly good value. I got a full positioning doc that would normally cost hundreds from a consultant. Used it for our Series A deck."
Ana L.
Head of Marketing, Travel tech
The Framework
The framework that separates winners from the noise.
Most teams skip the most important step: explaining why current solutions fail. The Blender equation forces you to answer this, making your positioning credible and competitive.
The Blender Value Proposition Equation
"For [target customer], [product] is a [category] that solves [problem], unlike [existing solution], because it eliminates [dissatisfaction] and delivers [value]."
VP Score = (Tangible + Experiential + Symbolic) + Differentiation - Friction → normalized 0-100
Tangible
Measurable outcomes: revenue, cost savings, time gained
Experiential
How much easier, faster, or simpler the experience becomes
Symbolic
Trust, credibility, and brand alignment signals
Differentiation
How clearly you stand apart from current alternatives
Friction
Adoption barriers, switching costs, setup complexity
Score it free.
Ship it for $39.
Test your value proposition with the Blender scorer, free, no signup. Then get your complete 10-asset PMM kit emailed in 2 minutes.